We caught up with Debby Kim at Nooee Pet's HQ in Greenwich, CT to learn more:
Tell us about Nooee Pet. How did you get started?
Before founding Nooee Pet, I was Design Director at Estee Lauder. As a designer, my eye is drawn to things that are visually appealing, and there was always one category I thought could use a style injection: pet products. I recognized that as a space where I could apply my talents, and create accessories pets + home that actually looked good, and wouldn't break the bank. We're now in our 5th year of business!
What is your mission with Nooee Pet, your brand values?
Of course, we strive to offer products that look smart and are well-designed. But above all, our commitment is rooted in creating products that can bring emotional satisfaction - a bit of fun! - to both pets + their owners alike.
What inspired the collaboration between DEMYLEE & Nooee Pet?
Demy + I have been friends for more than 20 years, and have always wanted to collab on a project. She's so knowledgable about fashion, while my own background is in graphic design. We finally got around to combining our talents + creative sensibilities to create something fun!