DEMYLEE x LUCY LAUCHT Collab Capsule Collection

DEMYLEE x LUCY LAUCHT Collab Capsule Collection

Our newest destination-inspired capsule collab with fashion + lifestyle photographer Lucy Laucht, giving wanderlust a grown-up reinvention.



Lucy Laucht is a travel, fashion and lifestyle photographer who lives between the U.K. and New York. Lucy's work is imbued with a strong sense of story, and her transportive photographs capture the essence of the destinations she visits. Each scene sheds light on the soul of a place, and the people who live within it. 

An early supporter of DEMYLEE since its inception, longtime friends Lucy and Demy were excited to collaborate on a special capsule collection bringing back some of Lucy's favorites—classic, time-honored DEMYLEE pieces that have become her go-tos. 

A capsule of travel essentials inspired by Lucy's photographs and her island-hopping travel lifestyle—relying on chic, versatile staples to go from plane to beach, from the morning's market to a special evening out.  

Revisiting Lucy's personal favorites from the DEMYLEE archive, streamlined styles for today, in vibrant, sun-soaked colors of umbrellas dotting dazzling sands. 

Each piece represents Lucy's travels + classic personal style:
A beloved vintage grey sweatshirt, now in luxurious cashmere.
Maritime stripes + airiest cotton voile for days spent on the surf.
Easy tees call for vintage denim, a feminine ballet neckline waits for nightfall. 

Inspired by nature's raw charm + a desire to pare down, an effortless edit of core, packable pieces for wherever adventure awaits.